Our office is made up of a bunch of foodies, make shift chefs and occasional communication professionals. Our obsession with food and need to showcase our culinary skills naturally transformed into a Thanksgiving potluck. An opportunity to share a dish with co-workers, sit around the table, enjoy a meal together and talk about what we’re …
Month: November 2010
Ready, aim, fire.
Advertising, marketing, and public relations work together like a finely tuned machine. In each approach are different tools; they can be used all together, interchangeably, or not at all. The key is to determine what tools your brand needs to implement. This is where research comes in. You have a product or message that needs …
The importance of keeping records.
The importance of keeping organized files in the work place goes without saying (but I said it anyway). Each of us in the office has a slightly different way of organization: piles, file folders, online folders, you name it. Within this office there are at least two hard copies of all proposals, contracts, client notes, …
If you could be an animal …
“If you could be an animal, what animal would you be and why?” This is one of the questions I ask every potential employee and intern during the interview process. The answer will tell me more about their personality than any standard question such as, “What do you like to do with your free time?” …
It Pays To Network
For many people attending an event with the expectation of talking to strangers and making new contacts is not their idea of a good time. I’m one of those people who actually likes networking and have first hand experience enjoying the success that can come from it. Like it or not, many of us are …