I had really hoped that by now our greatest inventors would have been working on the flying car technology I was promised in Back to the Future II, but alas, they are spending all their time on making 3D TV. I guess I’ll take that. I was skeptical, but after seeing Avatar I can say …
Month: January 2010
History on YouTube
Social Media is so prevalent in today’s society that it’s actually playing a part in tonight’s State of the Union address. While President Obama addresses the nation, viewers will have the opportunity to directly ask the President questions via YouTube. To submit your question, visit youtube.com/CitizenTube. Next week President Obama will answer some of these …
I Bike, You Bike, We All Bike!
Tallahassee and Copenhagen may not have much in common, but with Copenhagen’s latest Bike-Share competition we can determine one thing – we are both addled with bikes! I haven’t taken a bike to student ratio, but I would estimate that the local university Florida State is home to more bicycles. This should not be misconstrued …
A new wrinkle to the same old YouTube…
It’s always amazed me how a small creative twist on something otherwise familiar can transform it into something novel and thought provoking. With their “A Different Ending” campaign DroptheWeapons.org has done just that – and proven that a YouTube video can become an incredible interactive experience. The goal of DroptheWeapons.org is to illustrate how carrying …
Haiti quake reveals greater depth to social media
The poorest nation in the western hemisphere was literally shaken to its knees two weeks ago when a 7.0 MW earthquake struck Port au Prince, Haiti’s capital. The Red Cross estimates that one third of Haiti’s population was adversely affected by the earthquake, and… well, you know the rest. But do you know just how …
Welcome Thomas Grey, Look Out World!
On Tuesday, January 19th, Thomas Grey Derzypolski was born at 9:01am at 5lbs 12oz and 19 inches. At two weeks early, we can already tell that little Thomas couldn’t wait to get out into the world to start shaking things up. That is, after he gets some much-needed shut eye. Congratulations to proud parents Tom …
Show Me The Money
Nearly every article and blog I’ve read recently is about the significance of social media to Public Relations. I know it is important, but how can I prove it works? Whether or not social media can be measured in terms of ROI is debatable. While doing some research on different ways to measure social media, …
Measuring Social Media ROI
Nearly every article and blog I’ve read recently is about the significance of social media to Public Relations. I know it is important, but how can I prove it works? Whether or not social media can be measured in terms of ROI is debatable. While doing some research on different ways to measure social media, …
It’s Elementary, at least it should be
An attitude that bolsters arrogance in the name of confidence is often volatile when it comes to public relations. This sentiment was proven true last week when the Outdoor Advertising Agency (OAA) launched a radical advertising campaign in London. In order to prove their point that you can grab someone’s attention through outdoor advertising, the …