Social media has changed the world in more ways than most would have imagined just a few years ago. Now we can continually stay connected with friends and colleagues regardless of out location. We can share images and videos almost instantaneously. And perhaps most important we can complain. As strange as this sounds it can …
Month: November 2009
Turning a Negative into a Positive
Allowing your customers to leave public reviews, comments or feedback on your website can be a wonderful tool. When customers willingly leave a third party endorsement, it gives your product or service credibility. But, as you probably know, not all customer feedback is positive. It’s tempting, but you should refrain from removing those negative comments. …
Twitter Isn't Listening
If you’re a Twitter user you may have noticed that recently there have been some changes to the way you retweet posts. Ever since Twitter began users and third party developers have generally led the way in innovation and from this rose a simple formula to retweet a post (RT @username: Message). It’s simple and allows users to …
Your Personal Style Filter
Your style provides you with a set of guidelines or approaches that you have developed through countless hours of trial and error. These provide you with what can be called your personal style filter. This is a filter that exists in your mind rather than in your hands. However, you look through this filter and …
PR that Goes the Distance: ING New York City Marathon
This past weekend, I had the pleasure (and I mean it) of running the ING New York City Marathon. I must say that for my first marathon, I was honored to participate in a race known by many as the “best of its kind.” I shared 26.2 miles with international runners, professional athletes, hobbyists and …
Sesame Street merges with the Information Superhighway
If you’ve been around kids at any time in the last 40 years then you probably recognize the names Big Bird, Elmo, and (My personal favorite) Count von Count. They’re characters on one of the most popular children’s television shows of all time: Sesame Street. Today almost 40 years after Sesame Street’s first episode aired …