Customer Service. We’ve all had experiences with the good, the bad, and the ugly when it comes to this subject. Lately I’ve experienced great customer service when I call into places after finally getting past the long wait times (which is the frustrating part to me) and speak to an actual human being. However, one …
Tag: Public Relations
Nobody and Somebody
I always love to tell people a story when I am asked about what Public Relations is: It was a cold chilly morning, a man sat at a metro station, and started to play his violin during the rush hour. He has played six Bach pieces for about 45 minutes, only six people stopped and …
If at first you don’t succeed, try, try again
The following post was written by Julia Darrenkamp, Kidd Group PR intern. Everyone knows the old adage, “If at first you don’t succeed, try, try again.” At some point (or points) in our lives this becomes something of an inspiration. As an intern at Kidd Group, I am now at such a point. Rewind to …
Preparation Starts with “PR”
“Preparation” means more than arriving early or having extra copies of the meeting agenda. Let’s be honest – the ability to prepare for any situation is a trait that can take any public relations professional from good to outrageously awesome. The know-how to preemptively arm yourself with handy supplies is not always natural, but learned. …
Media Relations: Trust Me!
No matter how technology driven the world becomes, no PR news distribution seems to work better than when utilizing a trusted relationship. So how do you differentiate yourself from the “spin doctors” and become a trusted PR practitioner with good, relevant stories? You will not gain the trust of a reporter by inserting “Mass Murder” …
News that Gets Noticed
Technology enhances the techniques public relations professionals utilize to communicate with the media, but it can be challenging to keep up with the many innovative methods of disseminating news. Sure, dropping media kits attached to tiny parachutes from planes will get some attention, but there are much less expensive and more accurate options. It’s a …
Communicators, Prevent Awkwardness through Etiquette
As a public relations practitioner (and generally appropriate person), etiquette is one of my favorite topics. While I’ve encountered many uncertain situations, I find having some knowledge of etiquette provides confidence, especially as a communicator. The inevitable “oops” is bound to happen, but for communicators, knowing your stuff will help both clients and your company. …