Kidd Recognized for Industry Achievement

TALLAHASSEE, Fla. – As the Nation’s finest athletes battle it out at the XXI Winter Olympic Games for their shot at history, Jerry Kidd, President and Founder of Kidd Group, brought home silver on Saturday night.  The Tallahassee Chapter of the American Advertising Federation honored Kidd with the top award of the night at the 2010 ADDY Awards Gala, the prestigious Silver Medal Award.

Established in 1959 to recognize outstanding members of the Advertising community, the award is given each year to an individual who is active in furthering the industry’s standards, in displaying creative excellence, and in demonstrating responsibility in areas of social concern.  The recipient of the award is chosen by past Silver Medalists.

“It is certainly an honor to be recognized in this way.  I would just like to take a moment to thank my staff, both those here tonight and the many that I’ve had the pleasure of working with throughout our 30 years in business.  I hope I have been able to inspire their creative spirit, as I know they certainly have inspired mine,” Kidd said following his acceptance speech.

For the selection of the Silver Medalist, the panel of judges follow a strict list of criteria:

Contribution to His/Her Company – The recipient must have achieved success in one of the following areas of work: advertising agency, advertiser, media or advertising service

Creative Ability – The recipient must have shown a consistent, high degree of original thinking in their field.

Contributions to the General Advancement of Advertising – The recipient must have worked to increase the stature and raise the standards of the advertising profession.

Contributions to the Community – The recipient should be someone who has been active in civic, religious, or other groups dedicated to human or social welfare.

In addition to the Silver Medal, Kidd Group and web division 3W Studios took home a total of six ADDY Awards for the following work:

Indigo Bluffs Sales Brochure – Silver ADDY

Beaches Energy Services Tidings Newsletter Campaign – Silver ADDY

Beaches Energy Services Customer Testimonial TV Campaign – Silver ADDY

Darby Bank Employee Campaign Newspaper Campaign – Silver ADDY

Heritage Motor Coach Resort & Marina Website – Silver ADDY

Online Testing Consultants Logo – Silver ADDY

To learn more about Kidd Group or view the award-winning work, visit, or call (850) 878-5433.

About Kidd & Company, Inc.

Celebrating 30 years of business, Kidd & Company, Inc. offers in-house, integrated communication services, including branding, advertising, design, public relations and interactive solutions. Serving clients internationally, the team is committed to providing creative marketing insight. To learn more about Kidd & Company and its award-winning divisions, call (850) 878-5433, or visit