Pitchengine: The New Fusion of Social Media and Public Relations

The obstacle that many traditional public relations channels encounter is the inability to connect with the relevant audience. A social PR platform, Pitchengine has found the solution by redefining the press release and the means to communicate. The site allows companies to centralize everything about their brand: news, Twitter feeds, YouTube channel, and Flickr photos. …

Sky High Ad Campaign

Felix Baumgartner is a professional faller. He has jumped off of nearly every mega-tall building he could find and lived to talk about it. His fans call his Fearless Felix for having leaped from the statue of Christ in Rio de Janiero, sky-dived across the English Channel and plunged into the abyss of a 635 …

Nothing but Net… almost.

The end of basketball season is nearly here! At a record of 6-53, the New Jersey Nets are definitely hurting. To boost their attendance (they rank dead last in fan presence) they are implementing a series of interesting promotions, to say the least. These incentives definitely score a three-point shot on creativity: once the promotion …